LRO Welcomes New Executive Director/CEO
Another fantastic milestone has been reached as Life Rolls On is proud to announce the addition of Kris Nakamura as Executive Director/CEO. Kris joins Life Rolls On from a diverse non-profit background, and her unrelenting energy is surely to lead the organization well into the future. Welcome Kris!

> Read Kris' Welcome Letter

100,000+ Views in 36 Hours!
The power of social networking has recently been put to the test. Through a partnership with MySpace, our "They Will Surf Again" video was placed on highly trafficked pages of MySpace's website, most notably the "Cool New Videos" section of the homepage. Within 36 hours the video had been viewed over 100,000 times, which averages to just under one view per second for 36 hours straight! Thousands of emails and comments were submitted in support of this video. Watch the video and read some of the comments through the link below.

> Watch the video that created such a buzz
> Join the Life Rolls On MySpace network

4th Annual Night By The Ocean Coming July 22!

Join Life Rolls On as we salute producer Gary Scott Thompson and his NBC hit-show “Las Vegas” at LRO’s annual black-tie gala held at the Beverly Hills Hotel.

The evening includes a silent auction, live auction, intimate musical performance, and more. Please register early as tickets have already been selling.

Can't attend but still want to support Life Rolls On? Consider donating an item to the silent or live auction. Purchase a ticket to the event and donate it back to LRO for use by our guests with an SCI (Choose the "Sponsor Disabled Athlete" option).

Volunteers still needed for this event. Please volunteer!

> More about NBTO
> Watch the video from the 2006 NBTO
> Detailed Sponsorship Opportunities
> Contribute to the Auction? Download Form (PDF)
> Register Today Online (Offline PDF)

9th Annual Golf Tournament July 23

For the ninth year in a row, Life Rolls On is heading to the Malibu Country Club. Limited to 144 golfers, this scramble format tournament offers an amazing gift bag, a chance to spend the day supporting Life Rolls On, and meet some great people. Please register early as the Tournament sells out every year.

Volunteers still needed for this event. Please volunteer!

> More about the Golf Tournament
> Register Today

LRO's PSA Nominated for AICE Award
Life Rolls On's PSA was given the high honor of being nominated in the category of Public Service. The AICE Awards Show honoring the art and craft of editing television commercials will be held in Chicago on Thursday, May 17, 2007. Life Rolls On's PSA Editor Dean Miyahira (Chrome) will attend. PSA Directed by Richard Yelland (CurtisBirch).

> View list of the four finalists our category of Public Service
> Watch the PSA

LRO Ambassador Photo Shoot & Video
A handful of LRO Ambassadors recently spent the day at the San Diego studio of renowned photographer Tim Mantoani. Tim took some really great photos of the Ambassadors, some of which can be found at the "Who Is" tab of the Life Rolls On website. Creative director of the shoot was Chris Brady of Pump Graphic, who also happened to create the LRO logo.

> View Photos  (click into each profile to view some samples)
> View "Behind the Scenes" Video
> Visit Tim Mantoani's website
> Visit Chris Brady/Pump Graphic website

LRO Ambassadors Gear Up
Aaron Baker and Ricky James have big plans for the summer. Both will be proving that life rolls on, no matter what!

Aaron Baker  is doing a cross country bike tour, called the Rise Above Tour. He leaves from San Diego, Sunday June 10, and rides a tandem bike all the way to Florida!
> Make a pledge to support Aaron's Rise Above Tour

T-7 paraplegic Ricky James is riding a specially rigged motocross bike in the infamous Baja 500 on June 2.
> Make a pledge to support Ricky's Baja 500 Race

They Will Surf Again: Florida

The next gathering for They Will Surf Again is in Cocoa Beach, Florida on May 26. Please sign up today as a volunteer or disabled surfer through the link below.

> More about the TWSA Program
> May 26 Sign-Up for Participants and Volunteers
> May 26 Event Details

They Will Surf Again: North Carolina

Come meet LRO founder Jesse Billauer at the upcoming TWSA event in Wrightsville Beach (Stone Street), North Carolina on June 2. Sign up today!

> More about the TWSA Program
> Sign-Up for Participants and Volunteers

Switchfoot Bro-Am June 2
Life Rolls On will have a booth at the San Diego benefit put on by our friends at Switchfoot. Come down and visit. Want to volunteer for the booth? Let us know.

When: Saturday, June 2, 2007 7AM-5PM
Where: Moonlight Beach in Encinitas, CA
A FREE event open to the public!

> Switchfoot Bro-Am Event Details

US Open of Surfing July 26-29

The Expression Session will take place around Noon on the 29th, when LRO takes center stage in front of over 100,000 people. Be sure not to miss this!

Volunteers are needed in 2-hour shifts from Thursday through Sunday, 9am to 5pm each day. Please indicate your interest/availability through the link below.
> Volunteer now for the LRO Booth at the US Open

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BE SURE TO CHECK OUT THE DETAILED LRO SCHEDULE ALONG THE RIGHT SIDE OF THIS EMAIL FOR MORE EVENTS ON THE CALENDAR

Jesse's Story on Tour (2007-08)

The inaugural tour is coming to a close and the 2007-08 Tour planning is underway. Life Rolls On is a proud sponsor of this inspirational tour. If you would like Jesse to speak to your school or company, please submit a formal request. 

>  More about the Tour

MyLRO

Show your support of Life Rolls On by joining MyLRO. All members get a new LRO t-shirt (or hat) and other cool benefits. Membership starts at $20 for students. For individual memberships ($40) and above, a gift subscription to Surfing Magazine is included. Join today!

LRO Store Update: You may notice that our store is relatively empty. So if you are looking for shirts in sizes other than what you see in the LRO Store, becoming a member of MyLRO is essentially the same price, and has additional shirt sizes available in men's, women's, youth and toddler!

> Join MyLRO Today!

Nominate an LRO Hero

Want to know more about LRO Heroes, nominate one, or look at past heroes?

> More about LRO Heroes

TWSA Partners

Image of the Month:

 

Save the Dates!

We would like to invite you to attend our annual black-tie Night By the Ocean (NBTO) dinner gala on July 22 (Beverly Hills Hotel) and golf tournament on July 23 (Malibu Country Club).

Early registration, especially for past guests, is appreciated. Thank you!

> NBTO Details
> Golf Details
> Registration
> Sponsorship (PDF)
> Auction Contributions

LRO Schedule:

May 26 TWSA in Cocoa Beach, FL

June 2 TWSA in Wrightsville Beach, NC with Jesse Billauer

June 2 Switchfoot Bro-Am in Encinitas, CA

June 2 Baja 500 race by Ricky James

June 10 Rise Above Tour begins in San Diego

July 22 Night by the Ocean @ Beverly Hills Hotel

July 23 Golf Tournament @ Malibu Country Club

July 26-29 US Open of Surfing in Huntington Beach, CA

August 9-10 LRO Supports Soldiers & Surfers in San Clemente, CA

Mid-September BMP of Surf in San Clemente, CA

September 29 LRO Golf Tournament in Cape May, New Jersey

> Register Today For These Events

LRO Mailbag:

I still walk, quite a bit actually, but I have other incapacities that aren't so obvious.  I've found it easy of late to become old and crusty and cynical, in other words to lay aside all the really marvelous magic that lives in the world.  This morning, though, I happened across Life Rolls On, and that led me to take a really hard look at some really worthwhile things that I foolishly laid aside along the byways of my life.

You all are so remarkable.  I don't mean with the [disability] stuff, although you appear to do a good job with that. I mean that you all are
remarkable because you are remarkable, period.  As I write this note I'm
having to sit up straight and keep my head back from the keyboard,
because otherwise my tears would fall onto it.

I'm not crying for you, because you certainly don't need my tears.  I'm
crying for those things that I've lost, those things that you made me think about and cherish once again.  You all set out to be heroes in one area, and I believe with all my heart that you have succeeded.  But like all good heroes, you likely don't know the full reach of your heroism. You all touch people, move people, help people in ways that you can't even imagine.  I'm just one little example.

The human endeavor is finally worth it all.  Thanks for reminding me of that.

Best regards,
Lune Keltkar